Aug 19, 2010

Your Brain on Cartoons

A neuroscientist at Stanford recently used an fMRI machine to peer into people’s brains while they watch cartoons, and found that men and women were responding differently.

“The first-of-its-kind imaging study showed that women activate the parts of the brain involved in language processing and working memory more than men when viewing funny cartoons. Women were also more likely to activate with greater intensity the part of the brain that generates gratifying feelings in response to new experiences.”

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